The „Tic Tac 50th Anniversary” website was designed to celebrate the brand’s half-century milestone. Through references to different decades, it highlights the evolution of trends and subtly connects to the history of design, emphasizing the timeless appeal and enduring character of Tic Tac products. Dominated by Tic Tac’s signature green, complemented by bright accents like pink, yellow, and blue for different decades, the color palette evokes freshness and energy.

Typography balances bold, attention-grabbing headlines with clean, legible body text for clarity. The site layout is intuitive, divided into sections themed around decades (70s, 80s, 90s), each enriched with nostalgic visuals, iconic gadgets, and cultural touchpoints that connect users with Tic Tac’s heritage. Interactive elements, like a contest form, deepen engagement. Illustrations, animations, and confetti effects enhance the celebratory tone, while minimalist icons maintain a polished interface. This thoughtful blend of storytelling, design, and interactivity delivers an impactful and memorable user experience, celebrating the brand’s history while inviting audience participation.

The project was created in collaboration with handmade agency.